"Not Perfect is Beautiful"

―完全ではないことは美しい―

After all,
that is exactly how we, too, live our lives.

.
.
CRMCS.grooveは

オーナーである吉田圭吾が
18歳の頃
指定難病"家族性地中海熱"
に罹患した経緯から、

デザインで得た利益の一部を
難病に関連するNPO法人へ
寄付しています。

CRMCS.groove was born from a pivotal moment in the life of its founder, Keigo Yoshida. At eighteen, he was diagnosed with Familial Mediterranean Fever, a rare intractable disease.

This experience became the heartbeat of our brand: a portion of proceeds from our designs is donated to NPO supporting those battling rare illnesses.

従来、
品質不良だとされてきた
色ムラや色欠けを
わたしたちは個性、美と捉え
積極的に歓迎、表現しています。

In the world of pottery, uneven glazes and subtle chips have long been cast aside as flaws. We choose to see them differently.

To us, they are "personality"—a profound form of beauty that we welcome and celebrate.

ありのままの自分を
肯定してくれるような、
ひとつひとつ表情の異なる器たち。

色が欠けていても、
サイズが違っていてもいい。

わたしたちも
そうやって生きているのだから─

Our pieces are like companions that affirm who you truly are. Each design has a different expression; no two are the same.

It is okay if the color is uneven. It is okay if the size is not precise.

After all,
that is exactly how we, too, live our lives.